In the previous post, we learned what is Black Hat SEO, and why it is used by a lot of people. Let us see some of the most common ways in which Black Hat SEO is used by webmasters.

Keyword Stuffing & Stacking:

Both these terms are used interchangeably by people. We all have come across webpages where some terms have been used again & again, sometimes even invisible to users. Keyword stuffing & stacking is one of the oldest methods used to trick search engines & search engines are well aware of this and are always on a lookout for such websites. Though their will be times when such pages go unnoticed by the search engines. Continue Reading

SEO means improving the traffic to a website by natural or organic means. While Black Hat SEO – also called as Spamdexing uses incorrect means of displaying text to search engine spiders in order to rank well in the search engines. This techniques ends up degrading the user experience with search engines.

That is why, a lot of search engines are always on a lookout for websites implementing Black Hat SEO techniques. Isn’t it weird- We dont know how the search engines rank web page. For if we knew the webpage ranking technique, we could easily fool the search engine into ranking in top 10 atleast.

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The TITLE Tag :

The <TITLE> tag is a very important factor where search engines are concerned. The <TITLE> tag of your webpage is most appreciated by Google who gives it a lot of importance. The main function of the <TITLE> tag is telling the browser what text to display in the title bar. Continue Reading

We all have that one favourite website / blog we keep going back to for detailed information. There are times when we goto the site / blog and see that their are no new updates available.

How would it be if the website itself told you everytime their was a update or a new post by a author. Awesome right? Bingo. Thats RSS for you. Acronym for Really Simple Syndication or Rich Site Summary. Some others call it “news feeds” or the best one is “Subscribtion”. Continue Reading

If you are a upcoming SE optimizer, you must have heard the phrase – “Content is King” numerous times. To begin with, its true. You may get traffic on your website/blog by optimizing it for the perfect keywords and getting linked from higher ranking websites. But, how sure are you that these people will visit your website again. First Impression is the best impression, not so true in the world of SEO. Continue Reading