Copyblogger.com is a website about Copywriting and Content Marketing Strategies. One look at their blog and you know they live up and beyond to their name and reputation. I myself have visited this site quiet often to get tips on writing. I am very fascinated with copyblogger as a website. They manage to produce such fabulous content day in day out, all around the year.

I am sure you’re wondering as to why I have chosen copyblogger as my first choice for SEO review. Go on, read below.

• Advertising Age ranks Copyblogger as a top marketing blog in its Power150 list.

• The Guardian named Copyblogger one of the world’s 50 most powerful blogs.

• Copyblogger founder Brian Clark was ranked #3 of the 100 Most Influential Online Marketers of 2009.

• Technorati says Copyblogger is one of the most popular blogs in the world.

• The editors of Performancing named Brian Clark the most influential blogger of 2007.

• BusinessWeek says entrepreneurs should follow Copyblogger on Twitter.

This article looks at copyblogger blog from all the aspects of search engine optimization and a little bit of social media marketing. Let us study and learn how these guys get it right. Continue Reading

Since June 2010, Google has been running articles on how videos can be made search friendly. Every video that you include in your website has a probability of ranking at the top of the Google SERP. Google Videos is the largest video search property on the Web and one of Google’s fastest growing search properties worldwide. One of the greatest benefits to Google Videos is the potential exposure to these millions of users. Continue Reading

The main purpose of an article’s title is to grab the attention of the reader. The title should be compelling enough to make the visitor read the entire post. As a site optimizer, this doubles up your task. You need to write an article title which is both search engine friendly and attention grabbing. If you lose the balance, you may rank well in the search engines, but due to a shabby title- no visitor will enter your site.

A title forms the first line of every search result and is the first thing a visitor sees about a website. In fact, many visitors enter the website upon reading the title and without so much of a glance towards the description. Continue Reading

Web page footer is the most underutilized part of a webpage. At least, it was for some time. Over the last few years, creative brains all around the world revamped this tiny space into something that holds a lot of importance today. And, not just from the point of view of a web designer but also search engine optimization.

Generally, Web page Footers contain the privacy policy, credit links and a lot of data which the webmaster doesn’t think worthy of putting at the top of a web page. Well, times have changed and we are in an era of well designed, classy and feel good footers which are used for a score of things. Continue Reading

November and December have been good for one of my clients; it’s a Pharmaceutical Manufacturing Company based in India. They have received a lot of International inquiries ever since we activated Google AdWords for them. The conversion rate jumped up 200% in a month and is going great guns.

Organic SEO is shaping up well for them. They are ranking well for quite a lot of pharmaceutical products. And why am I you telling all this? The reason being, when the website was launched a few months back, the chances of the website being PR5 and ranking well were remote. Continue Reading